About

At Fetch’s core, we provide the most comprehensive pet insurance for dogs and cats. We cover more conditions and treatments than any other brand. All in one simple plan. Fetch is on a mission to help adoring pet parents give their pets healthier, happier, longer lives. From insurance and wellness plans to data-driven health forecasts and veterinarian-backed advice, everything we do is to ensure pets’ well-being and quality of life.

Challenge

Visually support Fetch’s ethos through use of elevated illustrations, clean and bold typography, and eye catching photography. Build recognition with a cohesive and consistent visual identity through the development and implementation of a comprehensive design system.